Eugene leads the digital practice at JWT Shanghai, advising clients such as Starbucks, HSBC, Fisher Price and Johnson & Johnson. Eugene has over 11 years experience in the digital marketing industry, spanning both media and creative agencies. In his previous role as General Manager at AGENCY.COM, Eugene won Gold at the China Effies & Digital Media Awards for McDonald's social media campaign 见面吧. He has also been awarded for his work on Cartier LOVE, UNICEF online donation drive, Bacardi Made to Mix, and Chivas Partylife.cn.