Diane Schulz

Diane Schulz

General Manager | Serviceplan Hamburg at Serviceplan Group, Munich
Hamburg Area, Germany, Germany

About me

My career in advertising began in 1999 and since then I have been passionate about working for brands and love the challenge of making the impossible possible - over and over again.

For me, it is always exciting to go on a journey with an interdisciplinary team to develop the best possible communication for a brand that tackles its challenges in a creative and innovative way, and to bring this to the world.

I am not only a dedicated communications and marketing expert, but also an enthusiastic collaborator. With the right combination of clarity, consistency and the ability to deal with criticism, I always try to take those around me along with me in order to achieve the desired goals together in fair and humorous way.

I firmly believe that you can achieve anything with the right attitude.

Languages
  • German - Native
  • English - Native

Positions

General Manager | Serviceplan Hamburg
Munich, Germany
July 2021 - June 2023 (1 year 11 months)
– Agency management and development together with MD
– Responsibility for the operational business
– Agency turnover and growth
– Holistic, strategic brand development of METRO, Hospitality.digital, P&G Professional, The Pokémon Company International, Unicef Germany
– Development, implementation and optimisation of integrative work and project processes (internal/external)
– Strategic new business development
– Team leadership
Business Director | Global Key Account Management
Munich, Germany
July 2018 - June 2021 (2 years 11 months)
– Development, implementation and optimisation of customised agency models for global key accounts
– Strategic client and new business development
– Management of international, cross-disciplinary pitches
– Global key account for Vorwerk (umbrella brand, Kobold, Thermomix, Temial) for +10 agencies (CH, CN, DE, US)
– European Key Account for Coway for 5 agencies
– Team leadership

Education

Diploma in Marketing

2002 - 2003 (1 year)

Other professional activities

ACT Submission 2022

Awards Jury Member

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