Ralph Baetschmann
Director of Photography (DOP) at Shining Pictures GmbH
Switzerland
TitleSwisscom The most hated vending Machine
BriefSwisscom wanted people to experience physically what best network coverage means.So they placed a vending machine next to a popular hiking trail in the Alps. To use the vending machine people had to have mobile phone reception. Everyone who was able to enter a code on a mobile website got free ice cold drinks. But the vending machine was located at a place where only Swisscom has coverage. The Swisscom customers loved it – the customers of all other providers obviously didn’t like it so much. So it became Switzerland’s most hated vending machine but at the same time the best way to prove the best net.
Agency
Campaign Swisscom The most hated vending Machine
Advertiser Swisscom
Brand Swisscom Mobile Cellular Network

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PostedNovember 2018
Business SectorSubscribers Only
StorySubscribers Only
Media Type Mobile Advertising
Creative Director A..e S...h Subscribers Only
Creative Director M...e B�.....�mper Subscribers Only
Copywriter Fra........aria K..l Subscribers Only
Copywriter F...an R....ler Subscribers Only
Art Director A..a M...el Subscribers Only
Production Company R...et F..m Subscribers Only
Director T...as W...r Subscribers Only
Production Company Producer R....do Co.....cio Subscribers Only
Agency Producer Al.....er M...zer Subscribers Only
Chief Creative Officer G...o H....ls Subscribers Only
Chief Creative Officer Ma....as S....th Subscribers Only
Design M...el Fr....ing Subscribers Only
Account Director T..l H..f Subscribers Only
Account Manager K....in Ei......ger Subscribers Only
Executive Producer K....in R...en Subscribers Only
Cinematography R...h Ba......ann Subscribers Only
Editor A...ej Go.....rov Subscribers Only
Grade G...y Ma....on Subscribers Only

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