As Chief Brand Officer at Uber, Bozoma Saint John is tasked with telling the stories of millions of riders and driver partners across 600+ cities. Over the course of her career, Bozoma “Boz” Saint John has earned a formidable reputation as a trailblasing marketing and advertising executive. Most recently, Boz was Head of Global Consumer Marketing for Apple Music and iTunes. In the role, she spearheaded campaigns geared towards growing consumer brand recognition, loyalty and equity around the world. Boz stole the show at Apple’s keynote World Wide Developers Conference when she introduced the new interface for Apple Music. Following the presentation, Buzzfeed called her the "coolest person to ever go on stage at an Apple event.” Before Apple, Boz was Head of Music and Entertainment Marketing Group at Pepsi-Cola North America, where she drove breakthrough consumer engagement plans for brands across the Pepsi's beverages portfolio by engaging tastemaker-consumers.