Location : Los Angeles
Planned and launched on-point marketing strategies and communications campaigns. Initiated partnerships, managed communications, and provided detailed feedback to clients. Drafted and executed promotional material in accordance with brand objectives. Extensive duties as a researcher, copywriter, and photojournalist. Provided constant feedback on brand consistency. List of clients include Anonymous Content, RSA, The Mill, Furlined, Supply & Demand, Prettybird, @radical.media, Stink USA, and Believe Media.
"Wave Dancer" female biopic on the life of Hawaiian World Champion surfer Rell Sunn, extensive rewrites with director Martha Coolidge, former President of the DGA. Optioned property. Worked with commercial directors in advertising sector analyzing and improving treatments for music videos and commercials.
Implemented and coordinated editorial strategies that resulted in major upgrowth in subscription rates. Initiated key partnerships at events to promote the brand and increase revenue growth. Assigned / obtained written articles, gathered photography, secured clearances and approvals from film studios, ad agencies, production companies, streamers (Netflix, Amazon etc.) Designed layout in collaboration with creative
Oversaw day-to-day activities of shots magazine in Los Angeles, including story pitches,
assignments, final revisions. Implemented and executed an editorial plan examining innovative branding techniques used in the world of advertising. Interviewed an extensive list of directors, producers, ECD's etc including Hollywood helmers James Cameron, Spike Jonze, and Ridley Scott
Researched, assigned and obtained articles covering filmmaking and photography in advertising and film. Organized material, and determined areas of coverage for HDVideoPro, DigitalPhotoPro and Outdoor Photographer. Coordinated with and supervised an extensive group of journalists and photographers on a global scale.
Education
Bachelor of Arts (B.A.) in Classical, Ancient Mediterranean and Near Eastern Studies and Archaeology