Title | The Pursuit of Happiness |
Agency | Publicis Italy |
Campaign | The Pursuit of Happiness |
Advertiser | Barilla |
Brand | Mulino Bianco |
Date of First Broadcast/Publication | 2020 / 5 |
Business Sector | Biscuits, Bread, Crispbread |
Media Type | Television |
Length | |
Soundtrack | My Favourite Things - Luna Morgenstern |
Chief Creative Officer | Cristiana Boccassini |
Executive Creative Director / Copywriter | Michele Picci |
Executive Creative Director/ Art Director | Hugo Gallardo |
Associate Creative Director / Copywriter | Diego Tardani |
Associate Creative Director/ Art Director | Luca Boncompagni |
Head of Strategy | Bela Ziemann |
Strategic Planner | Guglielmo Pezzino |
Global Client Lead | Lorenza Montorfano |
Client Services Director | Benedetta Virga |
Head of TV | Francesca Zazzera |
Agency TV Producer | Tania Dal Pra |
Associate Creative Director/ Art Director | Ilaria Cormio |
Creative Supervisor/ Copywriter | Beatrice Mari |
Account Manager | Dario Gambera |
Associate Creative Director/ Art Director | Livio Gerosa |
SeniorCopywriter | Sébastien Rouvière |
Account Director | Silvia Ghiretti |
Head of Social Client Services and Strategy | Alessandro Bochicchio |
Social Media Manager | Carola Bracci |
Head of Digital | Pierluigi Roselli |
Digital Project Manager | Claudia Gili |
Chairman | Marco Bussinello |
Executive Producer | Luca Orlando |
Producer | Liza Fisher Foresi |
Producer | Simona Ferraro |
Producer | Michela Fiaschi |
Social Media Manager | Allegra Bussinello |
Production Manager | Francesco Narducci |
Production Coordinator | Simona Furoni |
Director | Gabriele Mainetti |
1st AD | Alberto Mangiante |
Director of Photography (DOP) | Nicolaj Bruel |
Cameraman | Alex Brambilla |
Set Designer | Luca Merlini |
Wardrobe / Stylist | Gemma Mascagni |
Make-Up Artist | Dalia Colli |
Hair | Daniela Tartari |
Gaffer | Alex Bramucci |
Key Grip | Cesare Emidi |
SFX | Fabio Galiano |
SFX | Maurizio Corridori |
Food Stylist | Francesca Alberoni |
Product Specialist | Walter Saro |
VFX Supervisor | Andrew Curtis |
VFX Company | MPC |
Editor Director’s cut | Francesco Di Stefano |
Editor | Stuart Greenwald |
Editor | Fabrizio Squeo |
Executive Producer | Dafydd Upsdell |
VFX Producer | Amie Kingsnorth |
Colorist | Jean-Clément Soret |
2D Supervisor | Andrew Curtis |
Nuke Artist | Amy Smith |
Nuke Artist | David Filipe |
Nuke Artist | Marjolein Verheij |
Post Concept / DMP | Charles Downman |
3D Supervisor | Jessie Amadio |
Music Composer | Oscar Hammerstein II |
Music Composer | Richard Rodgers |
Publisher | Imagem CV |
Publisher | Rodgers and Hammerstein Holdings |
Publisher | Cafe Concerto Italia |
Music Prod Company | Sizzer |
Music Supervision | Michael Bertoldini |
Producer / Arranger | Reimer Eising |
Producer / Arranger | Daan Temmink |
Sound Design Company | inhousepost |
Mix | screenplay |
SPK | Stefano Alessandroni |