About me
I'm a digital marketing leader with almost three decades of real-world marketing and brand management experience. I have a wealth of knowledge in innovative digital marketing strategies, brand development, digital project management, working with teams, and digital transformation. I help organizations maximize messaging, processes, and impact. My latest endeavor is Bryt•Idea Consulting (www.brytidea.consulting ) a consulting collective providing best-of-class brand and marketing strategies.
I specialize in:
• Brand discovery, identity, strategy and execution.
• User experience website design and development.
• Omni-channel online and offline marketing campaigns.
• Fractional CMO services.
Skills
Languages
- English - Native
Talent you might be interested in
Richard Kirshenbaum
Founder & Chief Executive Officer
NSG/SWAT
Tamara Ingram
Former Chairman
Wunderman Thompson
Bruno-Georges David
Président
Communication Sans Frontières
Joe Sciarrotta
USA CCO
Ogilvy & Mather, Chicago
Mark Lund
President McCann Worldgroup UK and Europe
McCann Worldgroup UK
Positions
Founder - Bryt•Idea Consulting
Bryt•Idea Consulting
United States
February 2019 - Present (5 years 7 months)
Bryt•Idea (www.bryt•idea.consulting) is a consulting collective providing best-of-class brand and marketing strategies capitalizing on almost three decades of brand and marketing expertise. Areas of focus include:
• Brand discovery, identity, strategy and execution.
• User experience website design and development.
• Omni-channel online and offline marketing campaigns.
• Fractional CMO services.
• Brand discovery, identity, strategy and execution.
• User experience website design and development.
• Omni-channel online and offline marketing campaigns.
• Fractional CMO services.
Director of Marketing & Technology
Raincatcher LLC
United States
April 2021 - October 2021 (6 months)
Oversee and manage all aspects of brand and marketing strategy and implementation. In addition, oversee technology initiatives and manage all online marketing platforms.
• Identify and implement lead generation strategies.
• Oversee brand voice and messaging for all online and print collateral.
• Analyze key performance metrics and campaign results. Translate results into actionable insights and plans.
• Project management of all marketing initiatives.
• Optimize marketing platform technologies and integrations.
• Identify and implement lead generation strategies.
• Oversee brand voice and messaging for all online and print collateral.
• Analyze key performance metrics and campaign results. Translate results into actionable insights and plans.
• Project management of all marketing initiatives.
• Optimize marketing platform technologies and integrations.
Founder - Imagine That, Inc.
Imagine That, Inc.
United States
August 2008 - November 2018 (10 years 3 months)
Provide leadership and oversight of all sales and marketing activities, business operations, administration, and client relations.
• Led numerous successful omni-channel marketing campaigns for Imagine That clients.
• Responsible for 30% average yearly growth over ten years.
• Secured numerous major clients across Colorado and the US.
• Design, develop and project management of over 100 successful website projects for Imagine That clients.
• Implement digital transformation strategies dramatically improving efficiencies and speed to market of services.
• Led numerous successful omni-channel marketing campaigns for Imagine That clients.
• Responsible for 30% average yearly growth over ten years.
• Secured numerous major clients across Colorado and the US.
• Design, develop and project management of over 100 successful website projects for Imagine That clients.
• Implement digital transformation strategies dramatically improving efficiencies and speed to market of services.
Education
Associates Degree, Marketing Communications
September 1991 - December 1993 (2 years 3 months)
Graduated with Honors
