Marketing & Growth Consultant with a decade of experience pitching and developing growth strategies for brands on behalf of some of the most successful and highly-awarded advertising agencies in the world.
Throughout my career, I have developed the ability to quickly diagnose a brands’ business challenge, work with cross-functional teams to develop outside-the-box solutions, and present those solutions to C-suite leaders.
Over the years, I have worked with both nascent and mature brands in almost every category - from entertainment and technology to automotive, food, and CPG.
Proven track record of:
- Identifying the core challenge and opportunity, defining potential solutions, and implementing a plan to move projects from A to Z.
- Architecting and selling-in innovative strategies that connect with key personas and advance growth
- Conducting research to test hypotheses and ultimately define insights about the product or consumer
- Creating consumer-centric creative strategies
- Producing integrated 360-campaigns
- Leading cross-functional teams of 12-20 people in creative environments
- Cultivating meaningful relationships at all levels
- Minding the details and staying organized
Top tier client experience includes: Allbirds, American Airlines, Applebee’s, Bumble Bee Tuna, Dole Packaged Foods, Facebook, Infiniti Motor Company, Jose Cuervo, Los Angeles Rams, Minute Maid, Nestle’s Chameleon Coffee, OculusGo, PayPal, Petco, Portal by Facebook, Regence Blue Cross Blue Shield, Target, The Hershey Company, Uber Eats, Victoria’s Secret and YouTube.
Throughout my life, I have thrived the most when working with other positive people that value creative and innovative solutions. I relish a challenge without an obvious outcome and love contributing to a winning team.