Debra Emory

Debra Emory

Global Brand Director at ExxonMobil Corporation
Houston, United States

About me

Proven industry leader across a wide array of marketing disciplines. Recognized for her hard work and leadership in the travel, automotive, advertising, and oil and gas industries. Ms. Emory lives in both Houston, Texas and the Washington DC Metro Area.

Starting in January 2018 Debra Emory was appointed the Global OEM and Mobility Brand Director. Previously she held the positon of Global Brand Director where she managed all of the consumer and commercial brands and communications activities to include Mobil and Exxon/Esso around the globe. She now ideates all the global marketing offers across product, place, price and promotions for large global vehicle manufacturers both on and off-highway. She designs strategic brand and offer frameworks to enable business growth for both organizations focusing in the areas of sustainability, mobility and productivity.

Ms. Emory has multiple years of marketing communications experience starting her career as a stockbroker then working for advertising agencies in the Washington DC area.

She has published several articles for managing global brands and working across borders. She has also been recognized for her work by the Association of National Advertisers and the Direct Marketing Association.

Specialties: Agency management, sponsorship management (F1, NASCAR and NBA), global branding and identity, planning and budgeting, global leadership, automotive co-branding and strategic frameworks.

Education

Bachelor of Science, Marketing Management

September 1983 - July 1987 (3 years 10 months)

Trade Organizations

Gartner

Advertising Roundtable Founding Member
November 2010 - 2020 (9 years 2 months)

Other professional activities

Virginia Tech Business School Advisory Board

Board Member
January 2019 - 2020 (1 year)
Senior-level council member promoting, supporting and improving the business school at Virginia Tech. In particular I advise the Dean of the College and participate and lead activities for the good of the college to help strengthen relationships with constituency groups including the business community.

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