My Latest Work
SEE ALL WORKFLAGS OF GENEROSITY
Rise
War
Earthquake
About me
An award winning art director who comes from the tiny island of Singapore, having 2 little gold cannes lions under the belt.
Languages
- English - Native
- Chinese - Native
Sector Experience
Positions
Associate Creative Director
Singapore, Singapore
June 2021 - Present (3 years 7 months)
Overseeing brands: MCI; Cadbury; ECDA; HSBC; Skillsfuture; CAG
FLAGS OF GENEROSITY
- BRAND:
- Cadbury Dairy Milk
- AGENCY:
- Ogilvy Singapore
Overseeing brands: HPB; Huawei; Sony; Samsung
War
- BRAND:
- Crisis Relief Singapore
- AGENCY:
- Publicis Singapore
Earthquake
- BRAND:
- Crisis Relief Singapore
- AGENCY:
- Publicis Singapore
Flood
- BRAND:
- Crisis Relief Singapore
- AGENCY:
- Publicis Singapore
Brands: HPB; Heineken; HBOgo; MOE; Exxon Mobil
Brands: Starbucks; Philips; Guinness (pitch won)
Brands: Guinness; Tiger Beer; U Mobile; Mercedes-Benz; Visa
Rise
- BRAND:
- Guinness
- AGENCY:
- BBDO Singapore
Brands: Tigerair; 313@Somerset; Mastercard; NAFA; GoBear
Brands: BMW; Magnolia (F&N); 100plus (F&N); F&N Fruit Tree Fresh (F&N); Crisis Relief Singapore; Acres Singapore; Zurich.
War
- BRAND:
- Crisis Relief Singapore
- AGENCY:
- Publicis Singapore
Earthquake
- BRAND:
- Crisis Relief Singapore
- AGENCY:
- Publicis Singapore
Flood
- BRAND:
- Crisis Relief Singapore
- AGENCY:
- Publicis Singapore
Art Director
Singapore, Singapore
February 2010 - October 2011 (1 year 8 months)
Brands: KFC; ESPN; Metro; Wildlife Reserve Singapore; Singapore Zoo; Night Safari; Jurong Bird Park; Workplace Safety and Health (WSH); Mitsubishi Motors; Qatar Airways.
Other professional activities
PHNX Tribute 2020
Awards Jury Member
PHNX 2022
Awards Jury Member
PHNX 2023
Awards Jury Member
