Yvette Cumbers

Yvette Cumbers

Creative Director at DDB Remedy
London, United Kingdom

About me

I could never decide between art and science, so healthcare advertising suited me perfectly. Since I started my first copywriting job fresh out of a degree in Biomedical Science, I've been lucky enough to work on a range of accounts ranging from travel vaccines and genital warts, to cancer and COVID-19.

Some people wonder how 'creative' fits in with talking to doctors and nurses, but I like to remind them that healthcare professionals are human too, and respond to emotional prompts and messaging just like the rest of us. You just have to be clever about how you weave in the 'science bit'.

Languages
  • English - Native

Positions

Creative Director
London, United Kingdom
February 2021 - Present (4 years)
Senior Principal Writer
London, United Kingdom
January 2020 - January 2021 (1 year)
Freelance copywriter
Freelance
United Kingdom
May 2018 - December 2019 (1 year 7 months)
Healthcare Copy Director
Woolley Pau
United Kingdom
January 2014 - July 2017 (3 years 6 months)
Deputy Creative Director
Woolley Pau
United Kingdom
October 2010 - April 2011 (6 months)
Senior Copywriter
Woolley Pau
United Kingdom
December 2004 - September 2010 (5 years 9 months)
Copywriter
London, United Kingdom
June 2004 - December 2004 (6 months)
Copywriter
Seven Stones
United Kingdom
October 2000 - June 2004 (3 years 8 months)

Education

Biomedical Science

October 1997 - May 2000 (2 years 7 months)

Other professional activities

PHNX Tribute 2020

Awards Jury Member

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