Polina Varfolomeeva

My name is Polina. I create and direct music videos and visual content for big international and small local brands and artists including Vanish, HotPoint, Galbani, Yandex, Detralex, S7, Mvideo, VTB, Beeline and many others.

As I studied Advertising and Public Relations in university, I have a deep understanding of marketing communication and brand strategy.

I strive to make content for products and ideas that make our life better. In my treatments I promote healthy and eco lifestyle, diverse casting, natural acting, honest depiction of life and contemporary art direction. My portfolio is quite diverse visually as I carefully choose techniques that work best for the creative idea rather than pushing my own perception of art.

In my own projects I research mental health, spirituality and magical thinking. I like to work with analogue visual and special effects, creative production sets and complex camera movement.