David Salazar

David Salazar

Head of Creativity at Café Britt
Heredia, Costa Rica

About me

Creative MBA

Advertising expert with over eight years of experience in advertising agencies, writing and designing campaigns for beer brands, fast food restaurants, and a winning presidential candidate.

Thrice winner of the Costa Rica Young Lions Award for creative digital marketing (2017 Gold, 2019 Silver, 2023 Bronze)

Positions

Professor - Advertising & Marketing
Universidad Americana
Costa Rica
2024 - Present (8 months)
University professor for the Advertising Design bachelor's program where I teach two classes: Creative Strategy and Sales PromotionsUniversity professor for the Advertising Design bachelor's program where I teach two classes: Creative Strategy and Sales Promotions
Marketing Strategy
Head of Creativity
Café Britt
Costa Rica
2023 - Present (1 year 8 months)

As the regional creative director for Café Britt, its subsidiary brands (Britt Espresso, Britt Iced Dos Pinos, Britt Café & Bakery, Britt Coffee Tour), Café Leyenda and Eventos del Sol, I:

- Develop brand concepts and write key messages for products across Costa Rica, Peru, Colombia, Mexico, Ecuador and USA within the tourism and food & beverages industries
- Lead a team of audiovisual producers and graphic designers in the development of advertising campaignsAs the regional creative director for Café Britt, its subsidiary brands (Britt Espresso, Britt Iced Dos Pinos, Britt Café & Bakery, Britt Coffee Tour), Café Leyenda and Eventos del Sol, I: - Develop brand concepts and write key messages for products across Costa Rica, Peru, Colombia, Mexico, Ecuador and USA within the tourism and food & beverages industries - Lead a team of audiovisual producers and graphic designers in the development of advertising campaigns
Creative Copywriter
San José, Costa Rica
2018 - 2022 (4 years)

Other professional activities

PHNX 2022

Awards Jury Member

PHNX 2023

Awards Jury Member

PHNX 2024

Awards Jury Member

Similar Talent

Matt Dickson
National Head of Creativity
Southern Cross Austereo
Kristen Armstrong
Head of TV
Havas
Lise McQuillin
Head of TV
Fold 7
Noha Georges
Head of PR
Ogilvy Qatar
Marine Monbeig
Head of TV
BETC Paris, Pantin
Perrine COLLIN
Head of PR
SERVICEPLAN FRANCE
Jelena Mihelcic
Head of PR
Bruketa&Zinic&Grey
Bana Shennak
Head of PR
Ogilvy Jordan

Create a free Talent profile and become a member of AdForum

Get Started