Diego Ávila Acuña Interview(s)
PHNX Jury Interview 2024
Why did you think it was important to join the PHNX jury this year?
Because it is a version that focuses on ideation and human impact, themes that have helped me developed skills and that are to my likingand admiración.
What do you think of our hybrid jury, featuring creatives but also strategists, clients and people from all corners of the industry?
Help to choose piece with a more universal criterion.
What do you think of the idea of free entry until the shortlist stage?
It is a good resource to encourage more creatives and ideas to participate.
How would you define the perfect PHNX Awards winner?
With a good idea of impact and recursión.
What is having the biggest impact on creative trends at the moment?
Taking advantage of AI, nostalgia and addressing the human component and moments of life.
Who would you nominate as your two or three “creatives of the year”?
Juan José Posada and Juan Carlos Cháves
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