Amanda began her career in advertising in 2010 in Sao Paolo, Brazil. She worked as a Digital and Broadcast Producer for 3 years at FCB Brazil, managing campaigns for Grupo Campari, Hewlett-Packard, NIVEA, and Mondelez. From 2014 to 2016, Amanda was the lead Producer for Telecomm Italia Mobile at R/GA Brazil, her projects were product design, business transformation, and campaign-focused.
Her next move was to Sony PlayStation in the San Francisco Bay Area, project managing several creative and marketing initiatives across the Americas. She was a key player in Marvel's Spider-Man console and game marketing production, the title sold a record of 3.3 million copies in its first three days of release. Amanda contributed and supervised the launch and campaigns of 40+ games published by Sony Interactive Entertainment and 3rd-party gaming companies. At that time, Amanda had also accomplished the Advanced Project Management Program at UC Berkeley.
Shortly after, she leaped to New York as a lead Project Manager for the Verizon Prepaid workstream at AKQA New York. Most recently, Amanda joined Owen Jones & Parter, an integrated brand experience agency headquartered in Portland, Oregon. Amanda is an instrumental Producer to the Digital team, oriented toward not just creating strategies but also being able to influence and push teams to drive tangible output and results.
Amanda's work has been recognized in major festivals, such as CANNES LIONS, SXSW Gaming Awards, Game Critics Awards, Gamer's Choice Awards, Japan Game Awards, D.I.C.E. Awards, MMA Smarties Awards, Effie Awards, El Ojo de Iberoamérica. Throughout her career journey, Amanda has also produced for brands such as Verizon, P&G, Adobe, UnitedHealth Group, Sharpie, Kimberly-Clark, Sky, Volkswagen, Mondelez, and Alibaba Group, to name a few clients.
To Amanda, communication and relationships are at the heart of successful projects. She thrives in creative environments where she can empower problem-solving and help teams find the most suitable solutions together. She leads projects passionately with a diverse perspective and embraces the challenges coming her way.