César García is a Spanish creative director with an art director background. Studied arts for two years, but followed his love for advertising very soon. He started working in McCann Madrid before even graduating from advertising, and has been working for some of the top agencies in the world since then (JWT, SIDLEE, TBWA, OGILVY). He has lead globally Adidas Football and Philips for from Amsterdam before joining CloudFactory as partner and leader of the creative department. Some of this work has been recognised in all major festivals including EFFIE, D&AD, OneShow, and Cannes Lions.
Category: Branded Entertainment, Experiential&Immersive or Integrated