Ani Gevorgyan

I am Ani, the brand director and co-founder of formascope agency, a dynamic branding agency established in 2018. My journey in the world of design and branding began with formal education in brand administration and marketing, followed by extensive experience in various design agencies. This foundation has allowed me to hone my skills in brand strategy, concept creation, and copywriting. I lead a talented team while actively participating in our projects as a brand director and copywriter.
My passion lies in developing compelling brand concepts, names, and slogans that resonate in the market and drive commercial success. I thrive on seeing these ideas come to life and achieve recognition.

Formascope has garnered numerous awards, including prestigious honors from The Dieline, Pentawards, Art Directors Club of Europe, ADC, AdBlackSea, Epica, and European Design Awards. Notably, we were shortlisted in two categories at D&AD last year—marking Armenia's first nomination—highlighting a project in "Writing for Design," where I served as the main copywriter. This recognition is not only a personal milestone for me but also a significant achievement for our agency.

Our work has been featured in esteemed publications such as Taschen, Victionary, Étapes, SendPoints, Slanted, Communication Arts, Formes de Luxe, Forbes, and Vogue, underscoring our commitment to excellence. In 2023, formascope was ranked as the #6 independent design agency in Europe by the ADCE, a testament to our creative vision and execution.