Uzo Okoye is a distinguished Creative Director and brand communications expert with a career spanning the UK, Nigeria, and the US. Beginning his journey in some of the top creative agencies in the UK, Uzo rose to the position of Creative Director, where he worked on iconic global brands including Peugeot, Orange, Esso, HP, and IBM. His commitment to excellence and innovation earned him a reputation as a creative leader in the industry.
Driven by a passion for showcasing the creative power of the African continent, Uzo returned to Nigeria to lead creative efforts at a Grey Advertising affiliate. There, he infused international standards with local insights to elevate campaigns and brand narratives.
In Nigeria, Uzo founded Etu Odi Communications, a full-service creative agency renowned for its insightful strategies, bold creativity, and transformative brand experiences. Under his leadership, Etu Odi has become one of Nigeria’s most respected creative agencies, competing on a global stage and serving clients worldwide. Uzo’s vision and leadership have expanded the agency’s footprint, including establishing and growing its US office.
Currently based in the US, Uzo continues to champion creativity as a powerful tool for building businesses and connecting brands with audiences in meaningful ways. He also sits on the boards of several organizations in the creative sector, further advocating for innovation and excellence in the industry.