Paul graduated in Graphic Design from Esag Penninghen in Paris.
He began his career at the Fred & Farid advertising agency as Junior Art Director. He then joined the Mazarine group, dedicated to luxury and premium brands, where he worked for a number of brands including Laurent Perrier, Moët & Chandon and Veuve Clicquot. Paul then joined Brand Union as Design Director.
Paul joined Dragon Rouge as Design Director. He thrives on working on both premium subjects such as Louis Vuitton, Domaines Barons de Rothschild, the Ricard redesign, and more consumer-oriented subjects such as 1664, Carte noire, Pacific, Carlsberg, Sidi Harazem etc...
He enjoys understanding the strategic dimension of brand aesthetics and has a sense of plural beauty.
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