2013 Cannes Lions International Festival of Creativity Award Winners

Cannes Lions International Festival of Creativity

Creative Award

London, United Kingdom

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2013 Cannes Lions International Festival of Creativity - Grand Prix - Direct

Direct

Dumb Ways to Die

AGENCY: McCann Melbourne
BRAND: Metro Trains
CATEGORY: Direct
AWARD: Grand Prix
ADVERTISER: Metro Trains

2013 Cannes Lions International Festival of Creativity - Gold Lion - Social Media & Viral Marketing

Direct

Dumb Ways to Die

AGENCY: McCann Melbourne
BRAND: Metro Trains
CATEGORY: Social Media & Viral Marketing
AWARD: Gold Lion
ADVERTISER: Metro Trains

2013 Cannes Lions International Festival of Creativity - Gold Lion - Public Health & Safety, Public Awareness Messages

Direct

Dumb Ways to Die

AGENCY: McCann Melbourne
BRAND: Metro Trains
CATEGORY: Public Health & Safety, Public Awareness Messages
AWARD: Gold Lion
ADVERTISER: Metro Trains

2013 Cannes Lions International Festival of Creativity - Gold Lion - Charities

Direct

Driving Dogs

AGENCY: FCB New Zealand
BRAND: MINI/SPCA
CATEGORY: Charities
AWARD: Gold Lion
ADVERTISER: MINI/SPCA

2013 Cannes Lions International Festival of Creativity - Gold Lion - Ambient Media: large scale

Direct

My Blood is Red and Black

AGENCY: Leo Burnett Tailor Made
BRAND: Hemoba / Esporte Clube Vit—ria
CATEGORY: Ambient Media: large scale
AWARD: Gold Lion
ADVERTISER: Esporte Clube Vitória

2013 Cannes Lions International Festival of Creativity - Gold Lion - Ambient Media: large scale

Direct

Small World Machines

AGENCY: Leo Burnett Chicago
BRAND: 46664/Coca-Cola
CATEGORY: Ambient Media: large scale
AWARD: Gold Lion
ADVERTISER: Coca-Cola Company

2013 Cannes Lions International Festival of Creativity - Gold Lion - Other Digital Platforms

Direct

Small World Machines

AGENCY: Leo Burnett Chicago
BRAND: 46664/Coca-Cola
CATEGORY: Other Digital Platforms
AWARD: Gold Lion
ADVERTISER: Coca-Cola Company

2013 Cannes Lions International Festival of Creativity - Gold Lion - Mobile Marketing

Direct

My Third Eye

AGENCY: DDB Singapore
BRAND: Starhub Singapore Society of Visually Handicapped
CATEGORY: Mobile Marketing
AWARD: Gold Lion
ADVERTISER: Starhub Singapore Society of Visually Handicapped

2013 Cannes Lions International Festival of Creativity - Gold Lion - Public Health & Safety, Public Awareness Messages

Direct

My Third Eye

AGENCY: DDB Singapore
BRAND: Starhub Singapore Society of Visually Handicapped
CATEGORY: Public Health & Safety, Public Awareness Messages
AWARD: Gold Lion
ADVERTISER: Starhub Singapore Society of Visually Handicapped

2013 Cannes Lions International Festival of Creativity - Gold Lion - Other Digital Platforms

Direct

Small World Machines

AGENCY: Leo Burnett Chicago
BRAND: 46664/Coca-Cola
CATEGORY: Other Digital Platforms
AWARD: Gold Lion
ADVERTISER: Coca-Cola Company

2013 Cannes Lions International Festival of Creativity - Gold Lion - Ambient Media: large scale

Direct

Small World Machines

AGENCY: Leo Burnett Chicago
BRAND: 46664/Coca-Cola
CATEGORY: Ambient Media: large scale
AWARD: Gold Lion
ADVERTISER: Coca-Cola Company

2013 Cannes Lions International Festival of Creativity - Gold Lion - Flat Mailing

Direct

The Daily Abuse

AGENCY: Serviceplan Group
BRAND: Innocence In Danger
CATEGORY: Flat Mailing
AWARD: Gold Lion
ADVERTISER: Innocence in Danger

2013 Cannes Lions International Festival of Creativity - Gold Lion - Websites, Microsites & Banners

Direct

Trial by Timeline

AGENCY: Colenso BBDO Auckland
BRAND: Amnesty International
CATEGORY: Websites, Microsites & Banners
AWARD: Gold Lion
ADVERTISER: Amnesty International

2013 Cannes Lions International Festival of Creativity - Gold Lion - Financial Products & Services

Direct

The Gap in the Market

AGENCY: TBWA\Brussels
BRAND: KBC Bank
CATEGORY: Financial Products & Services
AWARD: Gold Lion
ADVERTISER: KBC Bank

2013 Cannes Lions International Festival of Creativity - Gold Lion - Retail & E-Commerce, including Restaurants

Direct

Taxi

AGENCY: El Almacen
BRAND: MINICUOTAS RIBEIRO
CATEGORY: Retail & E-Commerce, including Restaurants
AWARD: Gold Lion
ADVERTISER: Ribeiro

2013 Cannes Lions International Festival of Creativity - Gold Lion - Retail & E-Commerce, including Restaurants

Direct

Taxi

AGENCY: El Almacen
BRAND: MINICUOTAS RIBEIRO
CATEGORY: Retail & E-Commerce, including Restaurants
AWARD: Gold Lion
ADVERTISER: Ribeiro

2013 Cannes Lions International Festival of Creativity - Gold Lion - Direct response broadcast: TV, radio & infomercials

Direct

Sky Livespots (Board)

AGENCY: Serviceplan Group
BRAND: Sky
CATEGORY: Direct response broadcast: TV, radio & infomercials
AWARD: Gold Lion
ADVERTISER: Sky Deutschland

2013 Cannes Lions International Festival of Creativity - Silver Lion - Websites, Microsites & Banners

Direct

Golden Chains

AGENCY: CLM BBDO
BRAND: ALB
CATEGORY: Websites, Microsites & Banners
AWARD: Silver Lion
ADVERTISER: ALB

2013 Cannes Lions International Festival of Creativity - Silver Lion - Best Integrated Campaign Led by Direct Marketing

Direct

New York Writes Itself

AGENCY: Leo Burnett Company, Inc.
BRAND: Village Voice Newspaper
CATEGORY: Best Integrated Campaign Led by Direct Marketing
AWARD: Silver Lion
ADVERTISER: Village Voice Media Holdings, LLC.

2013 Cannes Lions International Festival of Creativity - Silver Lion - Charities

Direct

New York Writes Itself

AGENCY: Leo Burnett Company, Inc.
BRAND: Village Voice Newspaper
CATEGORY: Charities
AWARD: Silver Lion
ADVERTISER: Village Voice Media Holdings, LLC.