Devin O'Loughlin
Global Chief Diversity, Equity & Inclusion & Communications Officer at RAPP
New York, United States
About me
VP, Global Communications, based in New York.
Graduate of Columbia University with a MS in Communications Practice. Currently employed as RAPP's Global
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Positions
VP, Global Communications
New York, United States
October 2018 - Present (6 years 3 months)
Director, U.S. & Global Communications
New York, United States
April 2017 - Present (7 years 9 months)
Global Manager: Corporate Reputation
New York, United States
April 2015 - Present (9 years 9 months)
As Global Manager of Corporate Reputation, I coordinate & oversee multinational communications. My focal responsibilities include:
• Leading a global internal comms team
• Managing RAPP's digital ecosystem - including, but not limited to, the organization's brand site & social platforms
• Developing innovative & engaging means of outreach - both internally, to RAPP's existing talent & client base, as well as externally, to prospective clients & talent
• Leading a global internal comms team
• Managing RAPP's digital ecosystem - including, but not limited to, the organization's brand site & social platforms
• Developing innovative & engaging means of outreach - both internally, to RAPP's existing talent & client base, as well as externally, to prospective clients & talent
In the Account Supervisor position, on the Gerber account, at RAPP, I:
• Owned the management of Gerber.com content
• Oversaw all Gerber.com digital initiatives
• Guided the brand's marketing strategy
• Managed additional digital properties including eCRM & Social
• Orchestrated Gerber's website data aggregation & reporting
• Owned the management of Gerber.com content
• Oversaw all Gerber.com digital initiatives
• Guided the brand's marketing strategy
• Managed additional digital properties including eCRM & Social
• Orchestrated Gerber's website data aggregation & reporting
Senior Account Executive
New York, United States
April 2013 - October 2014 (1 year 6 months)
Took primary ownership of managing Gerber.com
Managed client teams & internal teams for Gerber, Viagra & Medco accounts
• Worked with creative team: idea conception, brand book creation & pitch for Gap's Holiday 2010 campaign
• Assisted in rebranding process & pitch for Double Tree hotel clients
• Conducted market research for hotel/hospitality competitive landscape
• Assisted in rebranding process & pitch for Double Tree hotel clients
• Conducted market research for hotel/hospitality competitive landscape
Fashion Intern
Cosmopolitan Magazine
January 2009 - May 2009 (4 months)
• Called in luxury samples from Gucci, Dior, DSquared, etc
• Created sample check-ins/returns system for the fashion closet
• Retrieved samples from fashion houses
• Created call-in boards for samples needed: fashion & accessories stories
• Researched & contacted modeling agencies for talent
• Created sample check-ins/returns system for the fashion closet
• Retrieved samples from fashion houses
• Created call-in boards for samples needed: fashion & accessories stories
• Researched & contacted modeling agencies for talent
Education
Bachelors Journalism
2005 - 2009 (4 years)
Activities and Societies: Lambda Pi Eta, Alpha Xi Delta, Omicron Delta Kappa
