Lara Hood Balazs

Lara Hood Balazs

SVP, Head of North America Marketing at Visa Inc
San Francisco, United States

About me

Senior marketing executive with experience in building global brands and businesses. Proven track record in branding, portfolio management, integrated marketing across multi-channel businesses, eCommerce, social, digital, mobile, CRM, product development and sales enablement. Expertise at driving growth through development of high performance teams. 

Positions

SVP, Head of North America Marketing
Visa
United States
2014 - Present (10 years 11 months)
Head, Innovation Marketing
Visa
United States
2012 - 2014 (2 years)
Head, Global Marketing Strategy & Planning
Visa Inc.
United States
2008 - 2012 (4 years)
Sr. Director, US Marketing
Visa
United States
2006 - 2008 (2 years)
Director, Adult Global Brand Management
Cleveland, United States
2004 - 2006 (2 years)
Senior Associate
Prophet
United States
2000 - 2001 (1 year)
Assistant Marketing Manager
General Mills
United States
1999 (1 year)

Education

Master of Business Administration (MBA)

BA, Pre-Law

Activities and Societies: Phi Beta Kappa, magna cum laude

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