Fabio Caveira

Fabio Caveira

Senior Art Director at OPPO
Guangdong, China

About me

Fabio Caveira is a bit different from other Brazilian guys. He doesn't like soccer, doesn't know how to samba and never tasted feijoada (a local heavyweight delicacy). But like some Brazilians, he's crazy about advertising. So crazy that he has been working in the industry for 25 years!

Caveira’s career has taken him all over the world, from Brazil to Portugal, to Poland, to Romania, to Jordan, to Qatar, and now to China. After working at global networks such as J. Walter Thompson, M&C Saatchi, Leo Burnett, and Y&R, he decided to join an in-house agency. So he moved to Shenzhen, China, to join OPPO – one of world's top 5 mobile companies.

Besides OPPO, he has worked with QNB (Qatar National Bank), Orange Telecom, IKEA, Kia Motors, Portugal Telecom, Coca-Cola, and Petrobras and his work was recognized by the industry receiving awards and nominations such as London International Awards, The New York Festivals, Ad Stars Asia, Lisbon International Advertising Festival, Brazilian Creative Club - CCSP, and featured on many Lürzer's Archive editions.

As a side note, he loves to photograph food, to travel, and to discover new tastes, colors, smells, things in general - and to be inspired by them.

Positions

Senior Creative / Art Director
OPPO
China
November 2019 - Present (5 years)
Main client: OPPO, a leading global smart device brand.
Team Lead for Brand and Digital at OPPO, responsible for ensuring the brand consistency with respect to global partnerships signed between OPPO and Roland Garros, Wimblendon, and FC Barcelona among others, in addition to working with the online team to develop a global social media strategy for Oppo's social channels in 50 countries.
Senior Creative / Art Director
Qatar
February 2018 - July 2019 (1 year 5 months)
Main clients: QNB (Qatar National Bank), UDC (real state), Carrefour, Mall of Qatar.
Senior Creative / freelancer
M&C SAATCHI Mena
Qatar
October 2017 - November 2017 (1 month)
Senior Creative / freelancer
Amman, Jordan
February 2017 - June 2017 (4 months)
Main clients: Samsung and Ayla Oasis.
Creative Group Head / Art Director
Ammam, Jordan
March 2016 - January 2017 (10 months)
I was leading a team of 6 creatives working for clients such as Kia Motors, Orange Telecom, Cozmo (retail group) and Mr Chips among others to raise the bar and produce award-winning material. As a result, in just 10 months:
• we were shortlisted with 3 campaigns (9 ads) at Ad Stars Festival, the biggest advertising festival in Asia,
• we were shortlisted at the New York Festivals,
• we became the 1st Jordan agency shortlisted at Cannes,
• we got 4 campaigns (10 ads) at Lürzer’s Archive in which one of my team’s Art Director was ranked 10th in the world in 2016,
• I was ranked at Lürzer’s Archive as the 1st Art Director and Copywriter for 3 years in Jordan.
Senior Creative / Art Director
Ammam, Jordan
September 2015 - January 2017 (1 year 4 months)
Main clients: Kia Motors, Orange Telecom, Cozmo (retail), Mr Chips among others.
Senior Creative / Art Director
TBWA\RAAD
Doha, Qatar
November 2014 - March 2015 (4 months)

Main client: Qatar Foundation.

Education

Bachelor in Social Communication

1988 - 1992 (4 years)

1979 - 1987 (8 years)

Other professional activities

PHNX Tribute 2020

Awards Jury Member

Ad Stars, Busan

Awards Jury Member

Lisbon International Advertising Festival

Awards Jury Member

PHNX 2021

Awards Jury Member

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