Paula Haefeli

Paula Haefeli

Managing Director at Osom Lab
São Paulo, Brazil

About me

Hi there! I'm Paula, a Brazilian Journalist and Digital Marketing and Content Strategist based in São Paulo, Brazil, and Buenos Aires, Argentina. I have many years of experience in entertainment, Creator Economy and Paid TV content marketing strategies for Latin American and Brazilian markets. I am an evangelist of new ways of telling stories and creating content in all platforms and screens.

Languages
  • English - Pro
  • Spanish - Pro
  • Portuguese - Native

Positions

Head of Content & Creative
São Paulo, Brazil
January 2021 - Present (3 years 8 months)
Digital & Content Marketing Manager
ViacomCBS / Nickelodeon
Argentina
October 2015 - November 2020 (5 years 1 month)
Content Manager: Brazil Team Leader
Despegar.com
Argentina
August 2014 - September 2015 (1 year 1 month)

Education

Master in Content Management

Other professional activities

PHNX Tribute 2020

Awards Jury Member

PHNX 2022

Awards Jury Member

PHNX 2023

Awards Jury Member

PHNX 2024

Awards Jury Member

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