Ioana  Dobrinescu
Strategy Director at Leo Burnett Romania
Bucharest, Romania

Ioana Dobrinescu Publications

Why Romanians over-work even if they are under-paid? (Vice)

08 April 2021
This is an analysis of hustle culture in Romania

What were grandpas facing while wearing tattoos during communism? (Vice)

13 January 2020
This is an article based on my research paper on living with tattoo-caused stigma during the communist times in Romania. Based on in-depth interviews with people that expressed their feelings and memories from the communist times, I managed to identify various types of stigma.

The rest is Despacito (Scena9)

An analysis of the reason why Despacito song became so popular.