I have over 10 years of experience in advertising. I started as a Junior Copywriter at LatinBrands, where I worked with major brands such as Mercedes-Benz, Jeep, and Mifarma, the largest pharmaceutical chain in Peru.
After nearly five years, I joined JWT Lima to work with L'Oréal and all of its brands on an international level. Collaborating on fashion shows, working with fashion icons, and developing campaigns for beauty products opened the door for me to work with Oechsle, one of the top three retail stores in Peru.
A few years later, I moved to Havas Peru, starting as a Senior Copywriter and now serving as a Creative Director, leading national and international brands such as Volvo, Hyundai, MAPFRE, Sky Airlines, and Claro Perú.
But it’s not all about business—over the past few years, we’ve been working with NGOs to help make a difference in the fight against cancer.