2024 MAD STARS Award Winners
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My Japan Railway
AGENCY:
Dentsu Inc.
BRAND:
Japan Railways
CATEGORY:
Sectors: Finance/Services/Entertainment & Leisure/Travel/Restaurants/Commercial Public Services/Pets
AWARD:
Grand Prix
ADVERTISER: JR GROUP
Try Galaxy Fold Experience (Film)
AGENCY:
Cheil Worldwide
BRAND:
Samsung Galaxy fold
CATEGORY:
Use of Direct Marketing: Use of Digital in a Direct Marketing Campaign
AWARD:
Gold
ADVERTISER: Samsung
Project Yellow Canteen
AGENCY:
Innocean Indonesia
BRAND:
Dulux
CATEGORY:
Sectors: Corporate/Institution
AWARD:
Silver
ADVERTISER: Dulux
Try Galaxy Fold Experience (Film)
AGENCY:
Cheil Worldwide
BRAND:
Samsung Galaxy fold
CATEGORY:
Sectors: Electronics/IT/Office Equipment/Home Electronics & Audio-Visual/Biz. Equipment & Services
AWARD:
Silver
ADVERTISER: Samsung
All You Need Is A Rug (Board)
AGENCY:
Cheil Worldwide
BRAND:
Samsung
CATEGORY:
Use of Direct Marketing: Ambient Media
AWARD:
Bronze
ADVERTISER: Samsung
Paper Organs (Board)
AGENCY:
Leo Burnett Taiwan
BRAND:
Taiwan Organ Sharing Registry & Patient Autonomy Promotion Center,
CATEGORY:
Use of Direct Marketing: Ambient Media
AWARD:
Bronze
ADVERTISER: Taiwan Organ Sharing Registry & Patient Autonomy Promotion Center,
Padlette
AGENCY:
Flock Creative Network
BRAND:
Softex
CATEGORY:
Sectors: Pharmaceutical/Toiletries
AWARD:
Bronze
ADVERTISER: Kimberly-Clark Worldwide, Inc.
Lux "The End" (Board)
AGENCY:
VML Singapore
BRAND:
Lux
CATEGORY:
Use of Direct Marketing: Use of Digital in a Direct Marketing Campaign
AWARD:
Bronze
ADVERTISER: Unilever
Lux "The End" (Board)
AGENCY:
VML Singapore
BRAND:
Lux
CATEGORY:
Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
AWARD:
Bronze
ADVERTISER: Unilever
Project Yellow Canteen
AGENCY:
Innocean Indonesia
BRAND:
Dulux
CATEGORY:
Use of Direct Marketing: Ambient Media
AWARD:
Crystal
ADVERTISER: Dulux
Hear My Last Wish
AGENCY:
Publicis Taiwan
BRAND:
Taiwan Organ Sharing Registry and Patient Autonomy Promotion Centre
CATEGORY:
Use of Direct Marketing: Use of Digital in a Direct Marketing Campaign
AWARD:
Crystal
ADVERTISER: Taiwan Ministry of Health and Welfare
Drug Test Poster
AGENCY:
Cheil Worldwide
BRAND:
Strong Girl Nam-soon
CATEGORY:
Use of Direct Marketing: Ambient Media
AWARD:
Crystal
ADVERTISER: JTBC
Sunitizer
AGENCY:
VML
BRAND:
Vaseline
CATEGORY:
Use of Direct Marketing: Ambient Media
AWARD:
Crystal
ADVERTISER: Unilever
Ghost Skins
AGENCY:
Cheil Hong Kong
BRAND:
Samsung
CATEGORY:
Sectors: Electronics/IT/Office Equipment/Home Electronics & Audio-Visual/Biz. Equipment & Services
AWARD:
Crystal
ADVERTISER: Samsung
The Tongue Spoon
AGENCY:
VML
BRAND:
Cerelac
CATEGORY:
Use of Direct Marketing: Ambient Media
AWARD:
Crystal
ADVERTISER: Nestlé