2024 MAD STARS Award Winners
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Heineken Heidden in Plain Sight (Board)
AGENCY:
Leo Burnett Malaysia
BRAND:
Heineken
CATEGORY:
Use of Media: Use of Outdoor in a Media Campaign
AWARD:
Grand Prix
ADVERTISER: Heineken
Drug Test Poster
AGENCY:
Cheil Worldwide
BRAND:
Strong Girl Nam-soon
CATEGORY:
Use of Media: Use of Print in a Media Campaign
AWARD:
Gold
ADVERTISER: JTBC
Project Yellow Canteen
AGENCY:
Innocean Indonesia
BRAND:
Dulux
CATEGORY:
Use of Media: Use of Ambient media
AWARD:
Silver
ADVERTISER: Dulux
Dirty Displays (Board)
AGENCY:
Havas Immerse
BRAND:
Armor All
CATEGORY:
Use of Media: Use of Ambient media
AWARD:
Silver
ADVERTISER: Armor All
Lux "The End" (Board)
AGENCY:
VML Singapore
BRAND:
Lux
CATEGORY:
Use of Media: Use of Screens
AWARD:
Silver
ADVERTISER: Unilever
Midnight
AGENCY:
TBWA\Media Arts Lab
BRAND:
iPhone 15
CATEGORY:
Sectors: Electronics/IT/Office Equipment/Home Electronics & Audio-Visual/Biz. Equipment & Services
AWARD:
Bronze
ADVERTISER: Apple
Lux "The End" (Board)
AGENCY:
VML Singapore
BRAND:
Lux
CATEGORY:
Use of Media: Use of Mobile Devices
AWARD:
Bronze
ADVERTISER: Unilever
Lux "The End" (Board)
AGENCY:
VML Singapore
BRAND:
Lux
CATEGORY:
Use of Media: Use of Digital in a Media Campaign
AWARD:
Bronze
ADVERTISER: Unilever
Heroes' Belated Graduation (Board)
AGENCY:
DminusOne
BRAND:
Binggrae
CATEGORY:
Use of Media: Use of Special Events & Stunt/Live Advertising
AWARD:
Crystal
ADVERTISER: Binggrae
The Pill-Board (Board)
AGENCY:
DminusOne
BRAND:
Childfund Korea
CATEGORY:
Sectors: Non-for-Profit/Charity/Government
AWARD:
Crystal
ADVERTISER: ChildFund International
The Sound of Violence
AGENCY:
Cheil Hong Kong
BRAND:
Save The Chilfren HK
CATEGORY:
Use of Media: Use of Audio Platform
AWARD:
Crystal
ADVERTISER: Save the Children
Lux "The End" (Board)
AGENCY:
VML Singapore
BRAND:
Lux
CATEGORY:
Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
AWARD:
Crystal
ADVERTISER: Unilever
Background Donation (Board)
AGENCY:
INNOCEAN
BRAND:
MUSINSA
CATEGORY:
Sectors: Cosmetic/Beauty/Clothing/Footwear & Accessories
AWARD:
Crystal
ADVERTISER: MUSINSA
Sala Cockpit
AGENCY:
CJ/Worx
BRAND:
Cockpit
CATEGORY:
Sectors: Vehicles
AWARD:
Crystal
ADVERTISER: Bridgestone Corporation